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My background

Hey there!

I managed to scale up several startups coming from United States, Denmark and Slovakia.

michal hajtas avatar

Summary

Partner

Made in Čekoslovakia – promoting local brands

October 2022 – Present

I worked with

– Prototyping new website UX and UI in Figma

– Collaborating with the developer on a smooth website transition 

– Taking over all marketing activities of a company

– Helping clients with marketing activities and promotion

– Establishing a long-term sustainable growth of the company

General Manager

Signals – Social media growth agency

July 2022 – Present

I worked with

– Managing day to day company wide operations
– Establishing a long term growth strategy of the company 
– Researching and developing new services 
– Owning marketing operations
– Leading 4 other team leaders with an overall team of 15 people

Tools I use:
– Ahrefs
– Google Analytics and Search Console
– WordPress
– Hubspot
– Zendesk
– Hubstaff
– Google Drive
– Slack
– Asana
– Airtable

Growth Marketer

Soar agency – Community marketing agency

September 2021 – Present

I worked with

– Implementing High Tempo Testing
– Developing and gathering ideas for overall growth of the company
– Converting ideas into experiments, running, tracking and analyzing them
– Collaborating with other team members on finding rooms for improvement
– Focusing on Conversion Rate Optimization (CRO) and inbound marketing channels
– Optimizing website for a better UI and UX
– Optimizing existing as well as new content on the website (SEO)
– Email campaigns


Achieved:
– 72% increase in organic traffic in first 2 months
– 107% increase in traffic value in first 2 months


Tools I use:
– Ahrefs
– Google Analytics and Search Console
– WordPress
– Hubspot
– Hubstaff
– Google Drive
– Slack
– Asana
– Airtable
– Hotjar
– Glidr

Product Owner

Signals – Social media growth agency

April 2022 – June

I worked with

– Owning the overall project 
– Researching competitors, market and possibilities 
– Collaborating with other teams to meet the deadlines
– Creating copy for the website 
– Finding and gathering opportunities to beat the competition
– Focusing on a high conversion rate approach of the website 
– Optimizing new content on the website (SEO)

Tools I use:
– Ahrefs
– Google Analytics and Search Console
– WordPress
– Hubspot
– Hubstaff
– Google Drive
– Slack
– Asana
– Airtable
– Figma

Marketing and Growth Consultant

AutoPi – IT services and IT consulting

May 2022 – July

I work with

– Establishing a long term acquisition funnel strategy
– Improving the current website conversion rate
– Improving the overall SEO strategy
– Finding business opportunities to grow (including website improvements, events, new channels to tackle and more)
– Building the brand identity of the company
– Creating website prototypes in Figma

Tools I use:
– Ahrefs
– Google Analytics and Search Console
– Figma
– Jira
– Clarity

Marketing Manager

AutoPi – IT services and IT consulting

June 2021 – October 2021

I worked with

– Continuing all previous tasks.
– Finding leads and business opportunities for the company to establish stable growth.
– Redesigning the website and improving its user interface.
– Optimizing website with all technical and non-technical aspects for better user experience.
– Becoming a sales representative – answering emails, scheduling video calls and bringing deals to the table.
– Creating Brochures for the landing pages.

– Increased overall website traffic by 30% in 9 months
– Increased organic traffic on the website by 134% in 9 months
– Increased the traffic value by 446% in 9 months

Tools I use:
– Ahrefs
– Google Analytics and Search Console
– WordPress
– Hubspot
– Hubstaff
– Google Drive
– Slack
– Asana
– Airtable
– Figma

Marketing Manager

Redeem Tech – Software development

February 2021 – June 2021

I worked with

– Responsible for developing a marketing plan, SEO strategy and social media strategy for the current project “Hommies”.
– Leading marketing and design team, as well as collaborating with business team, in order to get the best outcomes possible.
– Implementing my graphic design skills to strengthen the user interface and user experience of both the mobile app and the website.
– Researching the market and competitors.
– Finding ideas to improve the website and the project in general.
– Teaching new team members SEO basics.

Tools I use:
– Microsoft Office
– Ahrefs
– Canva
– Adobe Photoshop
– One.com
– Trello
– Slack

Digital marketing specialist

AutoPi – IT services and IT consulting

November 2020 – May 2021

I worked with

– My primary focus was SEO optimization and content creation (blog posts and website content in general).
– Working on a strategy to increase the brand awareness of the company.
– Social Media Strategy (creating and scheduling posts, answering customers’ questions)
– Researching and implementing ways to improve the website.
– I worked on updating the old content on the website and converting our pages into landing pages.
– Using my graphic design skills while working with SoMe and blog posts.

Tools I use:
– Ahrefs
– Google Analytics and Search Console
– WordPress
– Hubspot
– Hubstaff
– Google Drive
– Slack
– Asana
– Airtable
– Figma

Graphic Designer – Internship

Ace Sports Media – Global football news platform

September 2020 – November 2020

I worked with

– Creating a new visual identity of the social media platforms
– Maintaining social media platforms
– Creating well-performing posts on FB and Instagram
– Researching the market and competitors
– Regular daily design tasks
– Wrote a Bachelor thesis on the main focus of the internship: How to successfully establish a new visual identity of Ace Football brand, in order to strengthen the position on the global market?

Tools I use:
– Adobe Photoshop
– Adobe Illustrator
– Adobe Spark
– Canva
– Microsoft Office
– Figma

Digital Marketing Specialist – Internship

Streetammo – Streetwear and skateboarding

May 2020 – July 2020

I worked with

– SEO website optimization
– Content Creation – writing blog posts and SEO optimizing them
– Researching and creating campaigns
– Analyzing and researching potential improvements on the website
– Creating pictures for blog posts

Tools I use:
– Ahrefs
– Prestashop
– Adobe photoshop
– Adobe Spark
– Microsoft Office

Digital Marketing Specialist – Internship

Swiftfox – Digital agency

January 2019 – May 2019

I worked with

– SEO website optimization
– Creating and maintaining the whole website in WordPress
– Content Creation – general text on the website, blog posts and SoMe
– Creating supporting pictures for the blog posts
– Researching and analyzing of the market and the competitors
– Keyword research

Tools I use:
– Ahrefs
– WordPress
– Adobe Photoshop
– Adobe InDesign
– Adobe XD
– Adobe Illustrator
– Slack
– Microsoft Office

Let’s work together on your next project

Ensure a stable long term growth instead of quick shortcuts that don’t work.