Marketing attribution software helps you measure the ROI of your marketing efforts. The best marketing attribution software will provide deep insights into your campaigns and campaigns so that you can make data-driven business decisions about future marketing efforts. Before jumping in, let’s take a look… Read More »9 best marketing attribution software of 2023
Marketing professionals can be a finicky bunch. We want to use the best possible tools to grow our businesses, but we also need content that’s easy to create and share. The good news is there are plenty of marketing planning software solutions that can help… Read More »11 best marketing planning softwares of 2023 and beyond
What is a Paraphrasing Tool? It is a rephrase tool used to paraphrase articles and other documents within a few seconds. The paraphrasing tool uses the latest AI technology and replaces specific words with their suitable synonyms. The tool keeps the actual meaning of the… Read More »What is the difference between paraphrasing tool and article rewriter?
Marketing has evolved significantly over the last few decades, but it is poised to undergo another imperative transformation, largely owing to the blockchain. Currently, analytics and AI are primarily associated with digital marketing. However, in the near future, blockchain technology is going to become a… Read More »Blockchain Technology Is the Future of Digital Marketing
Getting started with a startup can be a hectic and complex task due to multiple unknown factors. To make things easier, you can consider getting help from startup consultants. However, if you don’t know much about business startup consulting services and their benefits, read the… Read More »Business Startup Consulting Services and its Benefits
It is a must to build highly effective landing pages for certain online needs and various marketing activities. It is because landing pages can offer you significant control over what your visitors see on your site. You can also use them as a great opportunity… Read More »Landing Page Optimization Services
If your website isn’t working properly or bringing in new visitors, it’s time for a complete redesign. At Overhorizon Media, we have a team of highly qualified professionals that work strategically for small business website redesigns to ensure smooth performance and improved engagement. We carefully… Read More »Website Redesign Services | Overhorizon Media
Companies are now trying to reduce costs and keep employees happy even more than usual. When it comes to limited budgets, startups often have initial capital issues – so this topic is quite relatable. If you are as a startup at the beginning of your… Read More »Save as a Startup: Tips on how to spend less
Startups very often forget about one of the key phases, and that is education , resp. explaining to the customer why the given product solves their problems and questions better. As part of its business strategy , every startup should have a communication plan , it means a plan of how… Read More »Content Marketing as a Startup Business Plan
Majority of companies promote themselves through ads on social networks. We have written for you the most common mistakes in the management of advertising campaigns for Facebook and Instagram. From Facebook page on personal account to incorrectly assigned site and account roles – these are… Read More »The most common mistakes of advertising campaigns on social networks
On the one hand, there is a strong focus on the person – the customer and his needs, on the other hand, we see technical optimization and new mechanisms that make work easier for marketing specialists. This is also proved by main trends in the… Read More »Digital Marketing Trends in 2021(Proven)
Without social networks, this is really difficult nowadays. More than 3 billion people already use social networks worldwide. If you want to sell and build your own brand at this time, you won’t avoid creating content regularly for these media. We bring you several quick… Read More »Best strategies on social networks
The importance of mobile phones in our daily lives and activities is unquestionable. A huge transformation of mobile phones is constantly underway, which are no longer just a common communication devices. They have gained special attention from individuals and companies with regard to their ever-growing possibilities… Read More »Mobile Application – is that a good choice for your company?
The Instagram algorithm is constantly evolving.This ensures that online users regularly view ads that help feed its increasing revenue. Simply put, any account or user that helps the algorithm gain more time for users will benefit the most. It can be from compelling content, carousel… Read More »Instagram algorithm – How does it really work?
If you want to be successful in online business in the long run, you must not forget to regularly monitor your competition. The more competitive the online environment you are in, the more important you need to monitor. Therefore, in this article, we will introduce… Read More »How to make an SEO analysis of your competitors
Creation of content is important part of marketing strategies. In our modern times, almost every company is engaging in content marketing on some level. On the other side, only few of them are able to create contagious content, that will attract new users and increase… Read More »Best tips for social media quality content
Many people are dealing with challenge of gaining new followers on social networks, especially on Facebook. Most often, they try to reach for paid campaigns and want to run campaigns to gain followers. Good advice in a nutshell is – don’t do it. This is the… Read More »How to attract new social media followers via campaigns
Local marketing is a set of all tactics and actions with which you promote your stone operations, stores or branches. You encourage them to increase awareness of your brand, which results in more customers and more revenue. One of ways how to put it into… Read More »Tips for Local Marketing – Google My Business
Have you ever wondered how influencers can help you in your business? Who can we actually consider an influencer, what prices do they ask for and for what type of business are they the most suitable? We have prepared an overview of influencer marketing for… Read More »Influencer marketing – is that right choice for your company?
Last year, almost 30% of all emails were spam . And this number is also the result of many measures in place in recent years. Back in 2016, spam accounted for almost 60% of all e-mails sent. Among old time classic spam trick going on for ages, there is… Read More »Newsletters – how to avoid ending up in spam folder?