OnlyFans is a paid subscription platform that is mostly used by people in the adult entertainment industry to sell explicit content directly to their fans. Creators in other fields, like fitness and modeling, also use OnlyFans to sell their followers subscriptions to exclusive content and other perks.
OnlyFans was founded in 2016 by Tim Stokely, a British entrepreneur. It was made so that creators in the adult entertainment industry could sell subscriptions directly to their fans instead of going through third-party platforms that would take a cut of their earnings.
Since its start, OnlyFans has become a popular place for creators in many different fields to sell subscriptions to their followers that give them access to exclusive content and other perks.
Due to its creators, the platform has been able to grow exponentially and attract millions of new users in a very short period of time. The website has a strict age restriction of 18+.
A very simple, yet effective platform divides its users into two segments – creators and consumers.
Creators
Creators produce content (photo and / or video) to a wide audience of users and establish costs for it. They may either charge cost per view or a classic subscription based fee.
Consumers
Consumers are users who pay to view the exclusive content. They can also make donations to OnlyFans creators, which is a great additional revenue stream for creators.
History and growth of OnlyFans
OnlyFans was launched in November 2016 and is based in London, United Kingdom. Tim Stokely founded the company with his older brother, Thomas with a £10,000 loan from his father. The father was a bit sceptical at the beginning but his investment turned out great.
In 2018, Leonid Radvinsky acquired 75% ownership and became one of its directors. After that, OnlyFans changed its focus to a NSFW – not safe for work type of content, which became very popular among many people.
The pay-per-view business model has grown the most when the global pandemic called Covid has struck. Many creators realized a huge potential to produce content on the platform and take advantage of being one of the “first ones”. It started growing exponentially and it went viral when Cardi B and Bella Thorne joined the OnlyFans.
Many other celebrities have joined OnlyFans and raised millions of dollars for charities due to donations creators can receive on the platform. The online platform takes 20% commission of all payments.
We can all agree that OnlyFans has increased its brand awareness in the last two years more than most of the biggest businesses we not today.
Key facts about OnlyFans
- OnlyFans grew its revenue by 540% in 2020 and users by 500%
- OnlyFans now has over 180 million registered accounts
- OnlyFans has over 1.5 million creators
- The average OnlyFans subscription fee is $7.20
- OnlyFans has paid out more than $2 billion to its creators
- 500,000 people join OnlyFans every day
- The average OnlyFans creator earns around $151 a month
- The average OnlyFans creator account has 21 subscribers
- The average OnlyFans Subscription fee is $7.20
Old logo
The logo consists of two letters and two different styles and fonts. The first part “only” with a symbol inside of “o” symbolizes a lock, which defines the locked access to copyright content.
The second word “fans” stands out from the first letter and its background due to the platform’s uniqueness and exclusive content.
Download the old logo in SVG here.
New Logo
Since 2021, the OnlyFans has come up with a new logo design with a more modern style. The lock from the letter o has disappeared. An icon of the logo symbolizes a donut with wings. According to OnlyFans designers, it is an acronym of the logo (OnlyFans – OF).
Conclusion
OnlyFans is a paid subscription platform where creators can sell their followers access to exclusive content and other perks. Tim Stokely, a British businessman, started the platform in 2016.
At first, it was meant for creators in the adult entertainment industry to sell subscriptions to their content. Since it started, OnlyFans’ popularity has grown a lot, and creators in many different fields, like fitness, modeling, and gaming, have used it to sell subscriptions to exclusive content.
OnlyFans has gotten into trouble because it lets people sell explicit content and doesn’t do enough to stop people from selling illegal or non-consensual content on its platform. Even so, the platform has become well-known.
Famous people like Cardi B and Blac Chyna have created OnlyFans accounts and share content with their fans. Other subscription-based platforms, such as Patreon and SubscribeStar, have also been a threat to OnlyFans business.
Overall, OnlyFans is a popular platform that lets creators sell subscriptions to exclusive content directly to their fans. However, the type of content that is sold on the platform has led to criticism and controversy.
It started as an internet content subscription based company and evolved into what we know as OnlyFans now. OnlyFans has definitely received a lot of traction lately and we look forward to hearing more about the brand and its future successes.
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